I Love BASH, a tourism agency, hired Lev Literary to edit and spruce up their marketing materials, with the goal of attracting new clients and potential investors.

Marketing flyers and booklet to attract new customers and investors.

Editing & Design

2017

Effective marketing materials…

Any time a business approaches me to create and/or edit marketing content, I focus on three things that the material needs to succeed in doing:

               1. Showcasing my client’s products and services

               2. Establishing and/or elevating my client’s brand,

                    reputation and credibility

               3. Reaching and impressing existing and potential

                    customers, coworkers, partners, and investors

…tailored to the client!

With these goals in mind, I edited both the text and visual appearance of I Love BASH’s material, to create an appealing and effective marketing booklet.

Content:

1. Grammar – well-written content elevates the client’s reputation and credibility

2. Clarity – to clearly relay I Love BASH’s services to its customers

3. Conciseness – as with most marketing materials, you don’t have your audience’s 

    attention for long (if at all), so I made sure that every word had a purpose

4. Tone and style – I made sure that the text has a relaxed and inviting vibe, just like 

    I Love BASH

Visuals:

1. Cleaner appearance – sometimes less is more, and a cleaner look makes for an   

     easier read and better suits I Love BASH’s brand

2. Fonts and colors – these changes immediately draw the reader’s attention to the 

     most important selling points of I Love BASH’s services, create a more visually    

     appealing reading experience, and better suit I Love BASH’s young and inviting 

     vibe. 

Click the arrows on either side to see the booklet Lev Literary spruced up for I Love BASH:

What I love BASH has to say about Lev Literary:

“We are a tourism initiative…With our growth, we were required to prepare proposals and marketing materials in English.

After working with various translators and friends who translated our texts in a dry and superficial manner, we accidentally discovered Lev!!

Within a few days, Lev understood our needs, elevated our ideas, introduced a lot of passion and enthusiasm, and created marketing materials and documents for us in English, which we use all the time.

Our experience working with Lev was both very professional and enjoyable. We felt as if Lev was a part of our permanent team and very committed to our success.

We warmly and wholeheartedly recommend Lev!”